Specialized support for hair pulling
and skin picking.
Therapy, practical tools, and resources rooted in both lived experience and evidence-based care.
Hair pulling and skin picking are not simply bad habits, and healing is not a matter of trying harder. I help people understand the patterns beneath these behaviors, reduce shame, and develop practical ways to respond to urges with greater awareness and choice.
Superbloom offers specialized therapy in Berkeley and throughout California, along with resources for people who want to begin at their own pace.
You Are Not Your Behavior
Hair pulling and skin picking are often misunderstood.
They can feel automatic, frustrating, isolating, and incredibly difficult to explain to others. Many people spend years trying to stop, only to find themselves caught in the same cycles of urges, shame, and self-criticism.
There is another way to approach BFRBs.
Rather than focusing solely on stopping the behavior, I will help you understand the patterns beneath your urges while equipping you with practical tools that create more choice, awareness, and freedom in the moments that matter most.
How Change Happens
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Behavioral Tools
Learn practical strategies that interrupt automatic cycles, reduce the intensity of urges, and help you respond differently in real time.
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Self Understanding
Explore the emotions, beliefs, nervous system patterns, and life experiences that have shaped your relationship with pulling or picking.
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Lasting Change
When awareness and action work together, automatic patterns begin to loosen and lasting change becomes possible.
Dr. Kelsey Shogren
Clinical Psychologist | BFRB Specialist
Treating hair pulling and skin picking is both a personal and professional passion. Having lived with trichotillomania myself, I bring both specialized expertise and lived understanding to my work.
The Superbloom Philosophy
A superbloom occurs when flowers emerge in abundance after conditions finally allow growth.
Like seeds lying dormant beneath the surface, people often carry an innate capacity for change that becomes possible when the right conditions are present. Rather than asking you to simply try harder, we'll work together to understand the conditions that have kept pulling or picking in place and create new conditions for growth.
Leah Eckardt, PsyD
Clinical Psychologist
“Kelsey is an incredibly kind and driven clinician with strong connections in the BFRB community. She has been involved in BFRB support and outreach long before she was a psychologist. She is always collecting knowledge in order to better serve her clients, and I have learned so much from her as a clinician. Her personal experience with trichotillomania helps her connect with her clients’ experiences at a deeper level and drives her commitment to reducing shame in their lives.”
Kind Words
Laura Hobson
BFRB Coach & Physician Assistant
"Dr. Kelsey Shogren is one of the most knowledgeable and forward-thinking BFRB specialists I've had the privilege of working alongside. Her approach goes beyond surface-level techniques—she understands that Habit Reversal Training is about meeting urges with openness rather than sheer resistance, and she's consistently seeking innovative options like ketamine-assisted therapy to better serve her clients. Excellent provider—would recommend!"
Therapy Throughout California
If you're looking for specialized therapy for hair pulling (trichotillomania) or skin picking (excoriation disorder), you're in the right place.
Virtual therapy is available throughout California, with in-person appointments in Berkeley.